Why Craft Cannabis will be as huge as Craft Beer
The cannabis industry is one of the fastest-growing industries on this side of the Mississippi River. Economic publications such as Forbes and The Wall Street Journal project the cannabis industry to exceed $200 billion by the end of 2030. When you consider market expansion, brand expansion, consumer consciousness, and product variety, the projections mentioned earlier will be surpassed in the cannabis industry sooner than later. Another aspect to the industry's success are couture cannabis (or craft cannabis) product. Here's why craft cannabis will be the catalyst to taking the industry to brand new heights.
What is craft cannabis?
Craft cannabis is virtually self-explanatory. Craft cannabis is a type of cannabis that is tailored in every aspect from seed-to-bud. Like craft beer or craft cheeses, 'artisans' are tasked with the creation of craft cannabis. These upper-echelon cannabis cultivators tailor and tweak every aspect of cannabis on its way to the consumer. This means that cultivators consider genetics, phenotypes, terpenes, cannabinoids, and much more when cultivating craft cannabis. The result is an elegant yield worthy of any dispensary's slot on the top shelf.
Understanding craft cannabis cultivation
Craft Cannabis begins with seed selection. Only female seeds with the most dominant of cannabis genetics and terpene profiles are selected during this process. Experienced growers then nurture the boutique cannabis plants from the germination stage until the manicuring of the buds these rare strains produce. With this type of artisan mentality, veteran cannabis cultivators can grow rare strains of cannabis with exquisite terpene profiles and genetics.
However, by focusing on craft cannabis, rare strains of exotic cannabis boasting top-shelf terpene profiles and cannabis genetics can be crafted. When growers apply a high level of criticality to the many stages of growing cannabis, a superior yield is anticipated. This means that the growth needs to be as immersive as possible. Seed selection, soil selection, stage lighting, square feet of the grow area, temperature, drying, and many other important areas of cannabis cultivation have to be executed with surgical precision. Only through these means can Craft Cannabis be created.
So, what's the big deal?
Craft cannabis and craft beer are compared for more reasons than their names. Both industries have an intense amount of appeal in their respective industries. The craft beer sector of the beer industry represents approximately 5% of the entire industry. These figures closely mirror those of craft cannabis in the cannabis industry.
However, the difference between the appeal of craft beer and craft cannabis is found in the medicinal effects. Craft cannabis cultivators (say that three times fast) produce upper-echelon cannabis for more than the allure; Craft cannabis provides a bevy health benefits for patients. When you tailor genetics to meet certain expectations from the beginning (germination, soil selection, etc.), obtaining desired medicinal benefits becomes extremely easy.
It is no secret that there are a variety of health benefits tied to the consumption of cannabis.